Local visibility = local leads. When homeowners search “kitchen remodeler near me” or “walk-in shower contractor,” Google’s local results decide who gets the call. GYRO pairs strategist oversight with an AI-powered content engine to lift your Map Pack rankings, earn reviews, and turn nearby searches into booked consults—without adding marketing overhead.
What This Delivers
- Map Pack visibility: An optimized Google Business Profile (GBP) that surfaces for your core services and cities.
- More calls & messages: Click-to-call, website, and “Request a quote” flows routed to real inquiries.
- Review momentum: A simple system to collect 5-star reviews and respond professionally.
- Geo-relevant content: City pages and project posts that prove you work in the neighborhoods you want.
- Authority signals: Clean citations and quality local backlinks that strengthen rankings over time.
How GYRO Lifts Your Local Visibility
We build a repeatable Local SEO engine around your profitable services—kitchens, baths, basements, additions—and your best service areas. Every step is strategist-guided and ready for WordPress/Elementor.
1) Google Business Profile (GBP) Setup & Optimization
- Profile build: Legal name, correct primary/secondary categories, services with descriptions, service areas, hours, and attributes.
- Conversion setup: UTM-tagged website links, tracked buttons (call/message/quote), and appointment links.
- Content cadence: Weekly GBP posts (projects, promos, FAQs) and photo updates to match seasonality.
- Q&A & messaging: Seed top homeowner questions, enable messaging, set response standards.
- Verification & issues: Guidance for postcard/phone/email/video verification and reinstatement support if needed.
2) Reviews That Win the Click
- Request workflow: Timed asks (mid-project & handoff), QR cards, SMS/email templates.
- Reply playbook: Fast, specific replies with service & city context to reinforce relevance.
- Showcase: Sync top reviews to your service and city pages for social proof.
3) Geo-Content That Ranks & Converts
- City & neighborhood pages: “Kitchen Remodeling in [City]” pages with maps, project photos, and FAQs.
- Project spotlights: Before/after posts geo-tagged by area, linking to the matching service page.
- Internal links: Pillars (kitchen/bath/basement) point to city pages—and vice versa—to pass relevance.
4) Citations & Local Backlinks
- NAP consistency: Standardize Name/Address/Phone across major directories and niche sites.
- Structured submissions: Build/cleanup top citations; remove duplicates and resolve conflicts.
- Local links: Chambers, supplier features, neighborhood associations, sponsorships, and local media.
5) Measurement & Improvement
- Tracking: GA4 events, GBP Insights, Search Console queries, and call tracking numbers.
- Scorecards: Monthly “Keep / Improve / Create” actions for maps and organic gains.
- 90-day iterations: Content refreshes, photo/post cadence, review velocity, and new city targets.
Who This Helps
- Single-location remodelers: Win steady leads in your best neighborhoods.
- Multi-crew contractors: Align inquiries with capacity and service mix.
- Design-build firms: Earn premium placement with proof-rich profiles and pages.
Why Act Now
- Local results change daily: Faster optimizers take the top spots—and the calls.
- Reviews compound: The sooner you systematize, the safer your rating and volume.
- Seasonality: Build rankings ahead of peak demand for kitchens, baths, and exteriors.
Deliverables
- GBP setup/optimization and content plan
- Review request & reply system (templates + cadence)
- City/area landing pages and project spotlight framework
- Citation audit & cleanup with priority submissions
- Local backlink opportunity list
- Monthly scorecard and 90-day roadmap
Frequently Asked Questions
Do we need a physical address to rank?
Service-area businesses rank well with a verified GBP and consistent service areas, strong reviews, geo-content, and clean citations.
How many city pages should we build?
Start with your top 3–5 revenue-ready cities. Add more only when you have unique project proof and helpful FAQs for each area.
Can you manage our reviews and posts?
Yes. GYRO can run the review request workflow, schedule GBP posts, and publish geo-content your team approves.
How fast will we see results?
Quality signals can move Map Pack visibility within weeks; broader gains typically build over 1–3 months and compound each quarter.
Next Step
Own your backyard results and turn local searches into booked consults. Get the checklist, then let’s prioritize quick wins for your city pages and GBP.
- GBP tune-up and content plan
- Review momentum system
- Top-city landing pages
- Citation & local link actions